Vancouver, Wa- Busheldirect, LLC announced today the release of the very first online cash grain trading platform designed for commercial grain handlers. The proprietary system will allow merchandisers across the U.S. to buy and sell physical grain in a convenient and transparent way. Based on the latest technology, Bushel Direct's system allows the industry to trade in real-time via PC, Tablet, or Smartphone.
Company officials say that Bushel will serve to create new opportunities for elevators by broadcasting bids and offers to a much wider marketplace than many merchants are presently engaged in. "It's a big time saver," said Bushel Direct Chief Creative Officer Joel Schulbach. "Merchants can't be on the phone with every player in the marketplace at once. This system allows users to trade with anyone, anytime, anywhere. Price discovery has never been easier."
In addition to providing a transparent price discovery platform, Busheldirect will also have the ability to compile and disseminate vast amounts of price data. "As trading is conducted through Bushel, information that was previously unknown to a huge segment of the marketplace will be available to merchants. What did December shipment hard red winter wheat trade at in June of last year in Los Angeles?" Schulbach asked, "As of now, no one knows with any certainty. Going forward however, we will be able to compile that data and make the aggregate market pricing available to our members while maintaining their private information."
It's not just about price. "Market access is a huge benefit of this platform. No grain merchant has the time to be in constant contact with each and every market for their grain. Bushel now allows users to simultaneously engage traders in markets all across the country," said Schulbach.
More information can be found on the company website at www.busheldirect.com
About Bushel Direct, LLC
Bushel Direct, LLC is a Vancouver, WA based software company specializing in solutions for commercial grain handlers. Bushel committed to improving access to grain markets and improving trade efficiency for its customers.
Company officials say that Bushel will serve to create new opportunities for elevators by broadcasting bids and offers to a much wider marketplace than many merchants are presently engaged in. "It's a big time saver," said Bushel Direct Chief Creative Officer Joel Schulbach. "Merchants can't be on the phone with every player in the marketplace at once. This system allows users to trade with anyone, anytime, anywhere. Price discovery has never been easier."
In addition to providing a transparent price discovery platform, Busheldirect will also have the ability to compile and disseminate vast amounts of price data. "As trading is conducted through Bushel, information that was previously unknown to a huge segment of the marketplace will be available to merchants. What did December shipment hard red winter wheat trade at in June of last year in Los Angeles?" Schulbach asked, "As of now, no one knows with any certainty. Going forward however, we will be able to compile that data and make the aggregate market pricing available to our members while maintaining their private information."
It's not just about price. "Market access is a huge benefit of this platform. No grain merchant has the time to be in constant contact with each and every market for their grain. Bushel now allows users to simultaneously engage traders in markets all across the country," said Schulbach.
More information can be found on the company website at www.busheldirect.com
About Bushel Direct, LLC
Bushel Direct, LLC is a Vancouver, WA based software company specializing in solutions for commercial grain handlers. Bushel committed to improving access to grain markets and improving trade efficiency for its customers.
